We know that there are many ways to use Facebook marketing, one of which is to use Facebook groups for marketing. And there is no upper limit to the number of people in Facebook groups, so promoting in a group has a great impact. So how do Facebook group marketing?

1. High-quality groupNowadays, many companies use Facebook groups for promotion, basically adopting the model of wide posting. No matter what the group is, they join them first, and then directly send various advertisements. It takes a lot of manpower and time, but in the end, it fails to achieve results. The reason for this situation is that the target group has not been identified. For example, if you post information about table tennis in a football fan group, the effect will definitely be very limited, and you may be kicked out by the administrator. So in the beginning, we have to choose some high-quality groups, including potential customers of the company, so as to achieve the greatest promotion effect.

Enterprises can search for groups by product keywords. Pay attention to starting from multiple perspectives and fully consider which groups potential customers will be in, so as to add some high-quality groups of potential users. For example, ceramic tile companies can find some construction industry groups or ceramic tile market groups, etc., these groups contain our potential customers.

2. Advertising contentUsually, when you post advertisements in groups, you often encounter the situation of being kicked, so you are very confused about how to post ads on Facebook groups without getting kicked. The first thing to remember is that you must not post advertisements directly to avoid arousing everyone's disgust. Enterprises can embed product information into it by posting articles, or sharing some stories related to the product. Remember to use the perspective of customers, so as to attract others to browse. To give a simple example, a soccer product company used youth football as a hot spot to cut into the information sent to the fan group, successfully attracted the attention of the fans, and then inserted product information later, which invisibly implanted the brand to the minds of potential customers to achieve the effect of promotion. Another thing to note is the IP location used by your account, because the groups will have a certain regionality, at this time you have to analyze the habits of people in the group according to the IP address of YiLuProxy.

3. Comment MarketingIf you comment on a post in a Facebook group, the news of your comment can be pushed to all the people who have commented, which greatly increases your exposure. This is different from other platforms. And according to observations, the effect of such a push is very good if many people want to participate in the second topic. If the post has already been commented on, and if the company comments again, then these users will all receive the news of your comment, so the communication effect is very good. Enterprises can make full use of this channel to leave their product information and quickly achieve the purpose of promotion. We can also use another function of Facebook group comments for marketing, that is, we can post photos or videos. If you add a picture or a video in the comment, then you may be more conspicuous than other people's comments, so as to achieve a better marketing effect.