Today I will continue to explain to you the marketing mode of using Facebook, which is the promotion of advertisements, facebook group, facebook post.
1. Facebook ads
Everyone knows that Facebook advertising promotion is a very necessary thing. Everyone will think that advertising will cost a lot of money, and there will even be a lot of cumbersome things. In fact, doing Facebook ads is actually not as expensive or difficult as everyone imagined, especially when h groupaving customers before.
In advertising on Facebook, continuous testing and investment are necessary, it concerns our goals and planning. When you need to advertise, you must understand what your goal is and what your plan is. First, you must precisely define your desired user group, that is, which country, which age group, which group of people and gender. If you use Google Analytics to track data, you can also optimize your Facebook ads based on this data. In addition, I would like to tell everyone that advertising images should use engaging and referential materials that can attract participation. The description section of the ad should also incorporate engagement, or use some easy-to-understand text.
Let's take a look at the description below. Generally, when we sell products, we will have some descriptions. What do these descriptions include? Usually, descriptions include a title, right? Headings are important. For example, if you think that giving gifts can make people as happy as we are today, then such a description is too simple and easy to answer.
yes or no. So, generally speaking, most users answer "yes", so they will perform the action of "like", so that they will become your fans. Believe me, this is definitely a good way. That is, in fact, the simpler your description, the easier it is for customers to answer, and the easier it is for your fans to like you directly.
In addition, when registering a Facebook account, you need to use the
YiLuProxy residential IP of the Socks5 node. A stable residential IP can guarantee the security of the account.
2. Facebook groups’ features.
Facebook has three groups: open group, closed group, and secret group. Different permissions have different functions. The question is, which permissions are best?
Everyone can enter the open group, so trust and exposure will be relatively high. If you want to promote your brand, you can use this feature, but be aware that some people may add it indiscriminately. If you don't want others to see your information, you can create other groups. Therefore, open groups are mainly used for publicity.
The characteristic of a closed group is that anyone in the group can see the news, but no one outside can join the group and see the news. Usually, people don't make this kind of group public on a large scale, for example, if I only want to receive opinions from members of the group, I can use this function, so that I can answer or solve internal problems.
A secret group is a completely private group, similar to a closed group, but others can also send an application to join, and you can see the application and decide whether to let them join. However, the secret group is completely private, and others cannot apply to join it, nor can they find this group in the search. This kind of group can only be established by oneself, and only the members of the group can see it. Such groups are less common on Facebook and may only be suitable for some special groups of people. Generally speaking, open groups and closed groups are the most used ones, and closed groups can also be approved by people to join.
We just discussed the permissions of three groups, namely open group, closed group, and completely secret group. If you ask me, which group would you choose? I will choose the closed group, because it can prevent people from randomly joining. But most people choose open group or closed group. If you want to promote products, of course, it is better to choose an open group. If you have valuable content, you can also choose to close the group, and only allow people who have participated in the course to join, so as to avoid random additions. This allows for a real sharing of educational experiences and how Facebook operates. There is a lot of interesting content to share and communicate in the group, especially posts for sale and group comments.
Finally, please note: if you want to register Facebook multiple accounts, you need to use the YiLuProxy residential IP of the socks5 node to prevent IP association and accounts from being banned.
3. Three topics in Facebook as follow:
A.how to publish pictures and videos on Facebook.
Firstly, Facebook accounts need to be registered and logged in with the YiLuProxy residential IP configured by the socks5 node.
Everyone can find that the exposure rate of pictures and videos can reach a very high income if you post them well. Using images can increase the engagement rate of your Facebook campaign exposure by a factor of 120. If you upload multiple pictures, including pictures in your album, the ratio will increase even more, and your exposure rate will reach 180 days.
Let's take a guess. Speaking of that picture, we found that a lot of people are posting pictures, but some pictures don’t get many likes when they are posted, it’s because of whether your pictures can attract people’s attention. So everyone should pay attention to this.
Now, let's show you another piece of data. According to our summary, if the post's characters are around 250, you can get 60% engagement. If only 80 characters, you get 66% of your user base and engagement. So the conclusion is obvious.
Let’s talk about one more model for hosting an event on Facebook. With your Facebook space, you can reach a lot of users. At the same time, hosting an event can also increase engagement on your Facebook page, thereby improving the quality of the page as a whole. For example, engagement is 5.5x higher when doing campaigns than when not posting.
B. How can I increase the number of views?
Actually, it's very simple. First of all, as you all know, there are emojis available when posting on Facebook Proxy. When we have everything organized, including images, 33% of the people who come in to see the post if they use emojis. This means that when these users come in to see the post, it may increase your comments. In addition, the number of shares of the post will increase. So, number one is to use emojis, and number two is to have people share the post. When it comes to getting people to share your posts, content is important, it has to be engaging and ideally helpful. In addition, it is necessary to analyze the needs of customers and publish the content that customers need. Posts that use emojis get 57% more likes than posts that don't. Therefore, the most important thing is the number of views, followed by comments. If someone likes it, this will also increase the number of views. If the shares of your posts increase, so will the views. In conclusion, using emojis when posting, asking others to share the post, analyzing customer needs and posting content that customers want can all help to increase views.
When registering and logging into the Facebook accounts, we need to use YiLuProxy residential IPs, so that the accounts will not be banned due to IP association.
C. how to post in Facebook?First of all, we still need to use the YiLu socks5 proxy residential IP to log in to the Facebook account, and it is best not to change the IP when registering and logging in because the stability of the residential IP prevents the IP from being blocked due to abnormal IP, and then we will use your online presence social channels to operate. But on our website, we often see many products. How should we put our products on social channels for marketing? This involves the operation of Facebook, but Facebook is only one of them. We need to use Facebook's channels to establish connections with other channels, so that achieve the greatest effect.
If you have your own B2B website, you should pay attention to where it is displayed. Especially in the above 20 positions, you have to write the content well. Remember, sellers who are e-commerce companies must write their own content well, because some people will deliberately go to your about us web page to see what your company is like, what you sell, your phone number, and product characteristics.
Users pay great attention to details. If you are not serious about yourself or your website is not well done, users will not buy your products. The user only pays attention to the degree of seriousness you give him, and he only sees whether your degree of seriousness can speak well of your product. So we have to look at the problem from the user's point of view, this is our first point.
The second point is to put your social signature in the email. This is an effective marketing method. If you use EDM (Electronic Direct Mail marketing) or communicate with customers mainly through emails, we recommend that you put your social icons in the emails, which can increase your social attention. If you're hosting an event on Facebook, you can also add a link to the event in your email, which will also expand your reach. There are also tools you can use to send promotional emails.
If you click the icon directly in the mail, but there is no hyperlink, then it is useless. We must set a hyperlink on the icon. For example, if you click on the Facebook icon, you put the hyperlink of Facebook on the icon, so that you can enter your Facebook home page. If there is no hyperlink, it has no effect.