If you have not registered a Facebook account, use
YiLu Socks5 proxy residential IP to register and log in to Facebook, and try not to change the address of the residential IP for a relatively long period of time, so as to avoid the account IP being blocked due to abnormal IP. Ad placements can be managed through the Facebook backend.
A business account is a Facebook account that, if you log in, takes you directly to Ads Manager. In the advertising management tool, there is an overview of advertising accounts. Each person can have multiple advertising accounts, and each advertising account can have multiple advertising accounts. You can create many advertising accounts here. Different ad accounts can be used to do different things. There are many functions in the ad account ad management tool, including ad planning, creating and managing ads, performance measurement, reporting, assets, settings, etc.
We enter the ad management tool, which actually enters the background of the Facebook ad. In Ads Manager, there is a section called Ad Planning, which is the first step in creating an ad. Before creating an ad, there are two important elements: audience and ad content. The audience is who you want to target your ad to. When advertising on TV, our audience cannot be selected, we can only accept everyone who sees the advertisement, but it is different on Facebook, you can selectively deliver the advertisement to someone you want A class of people.
We get into audience analysis, analyzing our audience. There are two options here: everyone on Facebook and people connected to the Page. Users who have established connections with your homepage refer to users who have a relationship with your homepage, such as users who have liked your homepage, followed your homepage, or have other connections with your homepage. This range is small, but precise.
If you're just starting out with advertising, you'd probably choose all of Facebook's users. Statistics will be automatically given to you here. Taking the United States as an example, you can see that the proportion of men and women over the age of 18 on Facebook is 54% for women and 46% for men. So there are more women than men on Facebook in the US.
The age distribution of Facebook users is very broad, with 25 to 44 years old being the most concentrated period of users, but there are also many users in other age groups. Users over the age of 65 also account for a large proportion, especially female users over the age of 65, and there are very few male users.
In audience analysis, you can build a relatively large and general audience. For example, you can choose the countries in which you would like to advertise. Here, you can give an example of your market positioning, for example, you are doing AliExpress or the Russian market, but the Facebook share in the Russian market may be low.