What does being a great Amazon marketer do every day? In the early stage, it needs to invest a lot of energy and time, and constantly explore the operation method to achieve the expected sales target. Only in the middle and late stages can it form its own fixed methods and routines, and continuously improve the workload and work efficiency. Here are some steps for Amazon marketing:

1. Preparatory work before the new product launch.The preparation work includes five aspects: product preparation, listing creation, evaluation preparation, listing the products, and transporting products. The product preparation includes purchasing brand stickers for packaging boxes, translation of purchasing manuals, production of after-sales cards, label printing and labeling, and packing. In terms of listing creation, it includes pricing, keyword screening and embedding in the listing, and optimization of the listing text, pictures, and video content. In terms of evaluation preparation, it also includes shooting review videos, contacting QA and evaluation feedback resources to prepare QA and evaluation content, and embedding keywords. There is also a time to allocate the screen.

In terms of the listing, including purchasing UPC and background upload, and form upload. In terms of logistics, it also includes contacting freight forwarders, FBA stocking, and FBA delivery. In addition to that, here are a few more things you need to pay attention to. We can use the neutral packaging provided by the manufacturer for our early test models, but it is best to paste our own brand on it, which will be of great help in preventing hijacking and improving customer experience. Later, you can buy it directly. The packaging box with the printed logo also needs to purchase samples in advance, confirm the quality specification, and confirm whether it needs to be re-translated and printed according to the actual situation provided by the manufacturer.

2. Listing CreationPricing can be adjusted according to different stages of operation. In the early stage, it is to grab traffic, and the price is lower than the market price, resulting in low profits or losses. This is normal. Don't worry too much, and it will be adjusted to a reasonable price range in the later stage. Here we can also use some tools to analyze the price stage of competitors as the basis for pricing. The listing page is the basis of operations. If there is no excellent or qualified listing, no matter how good the marketing skills are, it will not be effective.

3. Amazon ReviewsSellers can register some buyer accounts for the Amazon assessment test. But pay attention to the authenticity of the buyer's account, and the IP address must not be the same. It is recommended to use the static IP of YiLu proxy and Lalicat anti-fingerprint browser, which can well manage these buyers' accounts and prevent the buyer's accounts from being blocked by Amazon.